Zac Edgell is a successful tech entrepreneur and accomplished Salesforce integration engineer. His wealth of experience and certifications in Salesforce and Cyber Security have allowed him to thrive as a new business owner. Recently, Zac’s rapidly expanding business, Edge Connect, received a significant boost from FASTER WV ~ technical assistance funding for marketing. This support has allowed Zac to focus on managing his growing business while maintaining a strong and impressive online image.
In October of 2023, Zac started his small business Edge Connect, which offers Salesforce integration and consulting, enabling companies to streamline their customer relationship management (CRM) processes, enhance efficiency, and drive sales growth. Zac has received valuable resource assistance along his entrepreneurial journey including training through CentralApp, entrepreneurial residency with Vantage Ventures, and most recently marketing assistance through FASTER WV.
Without Zac’s 8 years of experience in development, he wouldn’t have been able to build his business. “Edge Connect came as a result of the struggle I’ve faced in previous companies. A process that should’ve been automatic was taking weeks at a time. I figured there must be a better way,” Zac expressed. It was as at his previous employer that he realized this glaring inefficiency hampered productivity and sparked much frustration among his fellow developers. Driven by a vision to streamline and optimize these processes, Zac made the bold move to quit his Senior Software Developer position at a notable fintech company to start EdgeConnect.
Zac reached out to Advantage Valley seeking technical assistance for his website. He now attributes much of his newfound business insight to Advantage Valley and Bryan Shaw, his business coach. “Don’t hesitate to reach out to AV. I knew about them for 3 years prior to reaching out. I soon realized that I was 3 years too late.” Zac understands his clear expertise is in Information Technology and not in business management, so he was excited to learn that Advantage Valley had resources to help bridge that gap for him. Specifically, he now has a more comprehensive outlook of how to market business to business, and how he might better manage his financials.
Zac’s journey from identifying a problem to creating a game-changing solution stands as a testament to the power of innovation, determination, and the entrepreneurial leap of faith. Through collaboration with Advantage Valley, Zac not only enhanced his business acumen but made more room for Edge Connect to thrive in a competitive landscape. With a solid foundation and a clear vision, Zac is now focused on raising capital and reaching his next milestone: securing his first 100 businesses by the end of the year.
Zac impressed us at Advantage Valley so much so that we became a client!
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